“Bass.ic” is an electronic music events and promotional brand that was created, designed and run by myself. The brand exhibits my design and strategy skills, targeting 18-23 year olds who are interested in the techno and house scene within Melbourne. The instagram page features a number of event posters and promotional videos for successfully run events at Howler in Brunswick. As well as posts that highlight up and coming artists both in Australia and internationally.

The most recent event run by the brand saw 713 tickets sold and are currently 2 weeks away from our first event at Revolver.